CUUP

I am a huge CUUP fan. Their longline bra is my go-to: it adds a little wink beneath every look. I also love their plunge bra for V-necks, and their scoop bra under T-shirts or activewear. Their high-waist underwear have long been my chonies of choice. The high cut of the thigh is everything.

What I like:

• Elegant minimalism, modern fabrics that still prioritize comfort

• Exquisite boning on the longline bra

• A high waisted brief that manages to still feel sexy

• A cut for every kind of top

What you may not like:

• The underwire models can be wider set than the average bra

• The mesh is not opaque over the nipples and can loosen in fit overtime

• Moderate luxury price tag